mckinsey.com

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Referring page	DR	Anchor and target URL
big-data-clinical-trials https://www.anjusoftware.com/insights/eclinical/big-data-clinical-trials anjusoftware.com	—	Jamie Cattell, Sastry Chilukuri, and Michael Levy https://www.mckinsey.com/industries/pharmaceuticals-and-medical-products/our-insights/how-big-data-can-revolutionize-pharmaceutical-r-and-d DOFOLLOW
ジェネレーティブaiについて企業が知っておくべき https://skimai.com/ja/%E3%82%B8%E3%82%A7%E3%83%8D%E3%83%AC%E3%83%BC%E3%83%86%E3%82%A3%E3%83%96ai%E3%81%AB%E3%81%A4%E3%81%84%E3%81%A6%E4%BC%81%E6%A5%AD%E3%81%8C%E7%9F%A5%E3%81%A3%E3%81%A6%E3%81%8A%E3%81%8F%E3%81%B9%E3%81%8D skimai.com	—	組織の3分の1がジェネレーティブAIを活用 https://www.mckinsey.com/capabilities/quantumblack/our-insights/the-state-of-ai-in-2023-generative-ais-breakout-year DOFOLLOW
home-khatanalytics https://www.khatanalytics.com/home-khatanalytics khatanalytics.com	—	Survey https://www.mckinsey.com/industries/consumer-packaged-goods/our-insights/winning-with-commercial-excellence-ten-lessons-for-consumer-goods DOFOLLOW
career-mobility https://trainingoutlook.com/career-mobility trainingoutlook.com	—	McKinsey study https://www.mckinsey.com/capabilities/people-and-organizational-performance/our-insights/bridging-the-advancement-gap-what-frontline-employees-want-and-what-employers-think-they-want DOFOLLOW
business-intelligence https://www.arnoldit.com/wordpress/category/business-intelligence arnoldit.com	—	The State of AI in 2022 and a Half Decade in Review https://www.mckinsey.com/capabilities/quantumblack/our-insights/the-state-of-ai-in-2022-and-a-half-decade-in-review DOFOLLOW
ga9721.meili.pink	—	麦肯锡官网 https://www.mckinsey.com/ DOFOLLOW
boschs-e2-9b-ai-investment-smarter-manufacturing-ahead https://artificialintelligence-newstoday.com/boschs-e2-9b-ai-investment-smarter-manufacturing-ahead artificialintelligence-newstoday.com	—	McKinsey’s AI surveys https://www.mckinsey.com/capabilities/quantumblack/our-insights/the-state-of-ai NOFOLLOW
亚洲消费者引领移动出行的未来 https://www.mckinsey.com.cn/%E4%BA%9A%E6%B4%B2%E6%B6%88%E8%B4%B9%E8%80%85%E5%BC%95%E9%A2%86%E7%A7%BB%E5%8A%A8%E5%87%BA%E8%A1%8C%E7%9A%84%E6%9C%AA%E6%9D%A5 mckinsey.com.cn	—	隐私政策 https://www.mckinsey.com/privacy-policy/zh-cn DOFOLLOW
亚洲消费者引领移动出行的未来 https://www.mckinsey.com.cn/%E4%BA%9A%E6%B4%B2%E6%B6%88%E8%B4%B9%E8%80%85%E5%BC%95%E9%A2%86%E7%A7%BB%E5%8A%A8%E5%87%BA%E8%A1%8C%E7%9A%84%E6%9C%AA%E6%9D%A5 mckinsey.com.cn	—	English https://www.mckinsey.com/cn DOFOLLOW
亚洲消费者引领移动出行的未来 https://www.mckinsey.com.cn/%E4%BA%9A%E6%B4%B2%E6%B6%88%E8%B4%B9%E8%80%85%E5%BC%95%E9%A2%86%E7%A7%BB%E5%8A%A8%E5%87%BA%E8%A1%8C%E7%9A%84%E6%9C%AA%E6%9D%A5 mckinsey.com.cn	—	Cookie政策 https://www.mckinsey.com/cookie-policy/zh-cn DOFOLLOW
fiscalfuture.de	—	https://www.mckinsey.com/de/~/media/mckinsey/locations/europe%20and%20middle%20east/deutschland/news/presse/2021/21-09-10%20net%20zero%20deutschland/mckinsey%20net-zero%20deutschland_oktober%202021.pdf DOFOLLOW
user-first-design-strategies-how-ux-accelerates-business-... https://xploreux.com/user-first-design-strategies-how-ux-accelerates-business-growth xploreux.com	—	mckinsey.com https://www.mckinsey.com/capabilities/tech-and-ai/our-insights/the-business-value-of-design DOFOLLOW
giving-ev-batteries-a-second-life-the-future-of-reuse-and... https://recirculate.eu/giving-ev-batteries-a-second-life-the-future-of-reuse-and-recycling recirculate.eu	—	https://www.mckinsey.com/industries/automotive-and-assembly/our-insights/second-life-ev-batteries-the-newest-value-pool-in-energy-storage https://www.mckinsey.com/industries/automotive-and-assembly/our-insights/second-life-ev-batteries-the-newest-value-pool-in-energy-storage DOFOLLOW
customer-data-platforms-insights-cx https://www.asiatechbuzz.com/customer-data-platforms-insights-cx asiatechbuzz.com	—	McKinsey, 2023 https://www.mckinsey.com/ DOFOLLOW
gastos-tienda-minorista https://www.shopify.com/es/blog/gastos-tienda-minorista shopify.com	—	50 % https://www.mckinsey.com/industries/packaging-and-paper/our-insights/sustainability-in-packaging-us-survey-insights NOFOLLOW
showthread.php https://www.globalvision2000.com/forum/showthread.php?page=31&tid=63 globalvision2000.com	—	report by Nasdaq https://www.mckinsey.com/featured-insights/urbanization/critical-issues-in-the-next-decade-of-china-infrastructure-effort?form=MG0AV3 DOFOLLOW
mobile-first-design-why-its-critical-for-your-business-su... https://parmenter.co/2025/04/15/mobile-first-design-why-its-critical-for-your-business-success parmenter.co	—	McKinsey & Company https://www.mckinsey.com/ DOFOLLOW
tartalom-elkoetelezettseg https://clickup.com/hu/blog/474043/tartalom-elkoetelezettseg clickup.com	—	Az internethasználók https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-social-media NOFOLLOW
the-future-of-autonomous-vehicles-in-logistics https://viralcpatel.com/the-future-of-autonomous-vehicles-in-logistics viralcpatel.com	—	https://www.mckinsey.com/industries/travel-logistics-and-infrastructure/our-insights/distraction-or-disruption-autonomous-trucks-gain-ground-in-us-logistics https://www.mckinsey.com/industries/travel-logistics-and-infrastructure/our-insights/distraction-or-disruption-autonomous-trucks-gain-ground-in-us-logistics DOFOLLOW
dynamic-pricing-boost-google-ads https://www.pricefy.io/articles/dynamic-pricing-boost-google-ads pricefy.io	—	The dos and don’ts of dynamic pricing in retail https://www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/the-dos-and-donts-of-dynamic-pricing-in-retail DOFOLLOW
capturing-the-marketplace-opportunity-part-two https://partner.microsoft.com/en-ph/blog/article/capturing-the-marketplace-opportunity-part-two partner.microsoft.com	—	McKinsey Busting the five biggest B2B e-commerce myths https://www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/busting-the-five-biggest-b2b-e-commerce-myths DOFOLLOW
leveraging-the-current-opportunities-in-vending-machine-b... https://blogs.vendify.in/leveraging-the-current-opportunities-in-vending-machine-business blogs.vendify.in	—	McKinsey & Company corroborate https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/omnichannel-shopping-in-2030 DOFOLLOW
february-18.html https://www.fullmontyshow.com/2019/02/february-18.html fullmontyshow.com	—	finds and exploits a change in the business and technology environments https://www.mckinsey.com/business-functions/strategy-and-corporate-finance/our-insights/strategys-strategist-an-interview-with-richard-rumelt?utm_source=TheFullMonty DOFOLLOW
what-is-llm-security https://www.prismacloud.io/cyberpedia/what-is-llm-security prismacloud.io	—	- McKinsey & Company, Superagency in the Workplace: Empowering people to unlock AI's full potential https://www.mckinsey.com/capabilities/mckinsey-digital/our-insights/superagency-in-the-workplace-empowering-people-to-unlock-ais-full-potential-at-work DOFOLLOW
salon-crm-software https://clickup.com/cs/blog/485278/salon-crm-software clickup.com	—	zvyšují tržby o 10 % až 15 %. https://www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/the-value-of-getting-personalization-right-or-wrong-is-multiplying?utm_source=chatgpt.com NOFOLLOW
1 https://thespacereview.com/article/5135/1 thespacereview.com	—	See link. https://www.mckinsey.com/~/media/mckinsey/alumni%20center/news%20and%20insights/global%20news/alumni%20news/alum%20nobu%20okadas%20race%20to%20clean%20up%20space/nobu_okada_interview%20with%20mckinsey%20alumni%20relations_2016.pdf DOFOLLOW
nicolas-dorsaz https://www.venture.ch/network-1/nicolas-dorsaz venture.ch	—	McKinsey&Company_Logo https://www.mckinsey.com/ch/overview DOFOLLOW
what-is-data-driven-recruitment https://www.skillfuel.com/what-is-data-driven-recruitment skillfuel.com	—	Diversity, equity, and inclusion https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-diversity-equity-and-inclusion NOFOLLOW
after-his-wife-died-he-joined-nurses-to-push-for-new-staf... https://www.southcarolinapublicradio.org/2024-02-22/after-his-wife-died-he-joined-nurses-to-push-for-new-staffing-rules-in-hospitals southcarolinapublicradio.org	—	one estimate https://www.mckinsey.com/industries/healthcare/our-insights/assessing-the-lingering-impact-of-covid-19-on-the-nursing-workforce DOFOLLOW
top-tech-trends-for-2021 https://www.intelvue.com/top-tech-trends-for-2021 intelvue.com	—	study https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/the-social-economy DOFOLLOW
loyalty-program-statistics https://www.queue-it.com/blog/loyalty-program-statistics queue-it.com	—	by 15-25% annually https://www.mckinsey.com/business-functions/growth-marketing-and-sales/our-insights/next-in-loyalty-eight-levers-to-turn-customers-into-fans DOFOLLOW
loyalty-program-statistics https://www.queue-it.com/blog/loyalty-program-statistics queue-it.com	—	Access to higher-quality items https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/thinking-inside-the-subscription-box-new-research-on-ecommerce-consumers DOFOLLOW
management-companies https://www.efama.org/policy/management-companies?keywords&page=0,5,13,2&topic=All&year efama.org	—	McKinsey Company logo https://www.mckinsey.com/ DOFOLLOW
ai-agent-authorization-gap https://www.okta.com/en-se/blog/ai/ai-agent-authorization-gap okta.com	—	McKinsey https://www.mckinsey.com/capabilities/risk-and-resilience/our-insights/deploying-agentic-ai-with-safety-and-security-a-playbook-for-technology-leaders DOFOLLOW
recruitment-funnel-metrics https://vervoe.com/recruitment-funnel-metrics vervoe.com	—	talent diversity boosts business performance https://www.mckinsey.com/featured-insights/diversity-and-inclusion/diversity-wins-how-inclusion-matters DOFOLLOW
optimizing-it-infrastructure-proven-strategies-and-emergi... https://www.ranktracker.com/et/blog/optimizing-it-infrastructure-proven-strategies-and-emerging-tools ranktracker.com	—	McKinsey & Company https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/the-age-of-analytics-competing-in-a-data-driven-world DOFOLLOW
strategic-agility-without-the-agile-baggage https://tomsturge.com/strategy/strategic-agility-without-the-agile-baggage tomsturge.com	—	McKinsey's analysis of over 2,000 organisations https://www.mckinsey.com/capabilities/people-and-organizational-performance/our-insights/agility-it-rhymes-with-stability DOFOLLOW
grid-strain-part-2-how-utilities-can-get-ahead-of-ais-ene... https://www.doble.com/grid-strain-part-2-how-utilities-can-get-ahead-of-ais-energy-strain-before-its-too-late doble.com	—	up to 400,000 U.S. energy sector employees https://www.mckinsey.com/~/media/mckinsey/industries/oil%20and%20gas/our%20insights/the%20state%20of%20energy%20organizations%202024/the-state-of-energy-organizations-2024.pdf DOFOLLOW
guild.com	—	75% of all jobs https://www.mckinsey.com/capabilities/quantumblack/our-insights/the-state-of-ai DOFOLLOW
risk-partnerships https://risklearninghub.com/risk-partnerships risklearninghub.com	—	Go to provider https://www.mckinsey.com/capabilities/risk-and-resilience/our-insights/mckinsey-on-risk/working-papers-on-risk DOFOLLOW
homeland-security-affairs https://www.silendo.org/2010/09/29/homeland-security-affairs silendo.org	—	McKinsey Global Institute http://www.mckinsey.com/mgi DOFOLLOW
a-gender-promotion-gap-fuels-wealth-inequality-between-me... https://financialnations.com/a-gender-promotion-gap-fuels-wealth-inequality-between-men-and-women-yale-professor-says financialnations.com	—	Lean In and McKinsey https://www.mckinsey.com/featured-insights/diversity-and-inclusion/women-in-the-workplace DOFOLLOW
sources https://breakintotheboardroom.org/sources breakintotheboardroom.org	—	Delivering through diversity https://www.mckinsey.com/capabilities/people-and-organizational-performance/our-insights/delivering-through-diversity DOFOLLOW
sources https://breakintotheboardroom.org/sources breakintotheboardroom.org	—	Diversity matters even more: The case for holistic impact”, https://www.mckinsey.com/featured-insights/diversity-and-inclusion/diversity-matters-even-more-the-case-for-holistic-impact DOFOLLOW
del-1-ökade-kundförväntningar-matchar-hybridarbete https://engage.mitel.com/resource-centre-se/items/del-1-%C3%B6kade-kundf%C3%B6rv%C3%A4ntningar-matchar-hybridarbete engage.mitel.com	—	behålla dem https://www.mckinsey.com/capabilities/people-and-organizational-performance/our-insights/hybrid-work-making-it-fit-with-your-diversity-equity-and-inclusion-strategy DOFOLLOW
desbloqueando-el-exito-las-mejores-herramientas-de-ia-gra... https://brainpod.ai/es/desbloqueando-el-exito-las-mejores-herramientas-de-ia-gratuitas-para-negocios-que-necesitas-probar-hoy brainpod.ai	—	McKinsey https://www.mckinsey.com/ DOFOLLOW
how-to-align-your-brand-promise-with-your-front-line-cust... http://liveops.com/customer-service/how-to-align-your-brand-promise-with-your-front-line-customer-service-agents liveops.com	—	McKinsey study https://www.mckinsey.com/business-functions/organization/our-insights/the-moment-of-truth-in-customer-service DOFOLLOW
content-personalization https://wpvip.com/blog/content-personalization wpvip.com	—	better business outcomes https://www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/the-value-of-getting-personalization-right-or-wrong-is-multiplying DOFOLLOW
astera-for-your-logistics-company https://www.astera.com/de/type/blog/astera-for-your-logistics-company astera.com	—	McKinsey Global Supply Chain Leader-Umfrage 2024 https://www.mckinsey.com/capabilities/operations/our-insights/supply-chain-risk-survey DOFOLLOW
jobs-remote-usa-best-remote-jobs https://michaelcarbonara.com/jobs-remote-usa-best-remote-jobs michaelcarbonara.com	—	McKinsey & Company https://www.mckinsey.com/featured-insights/future-of-work/hybrid-work-and-skills-for-remote-roles DOFOLLOW

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Frequently Asked Questions

How many backlinks does mckinsey.com have?

The backlinks page for mckinsey.com shows all individual inbound links discovered in our crawl of the web. Each backlink represents a hyperlink on another website that points to a page on mckinsey.com. Use the filters to narrow results by dofollow/nofollow status, domain rating, or anchor text.

What is a backlink?

A backlink is a hyperlink on one website that points to a page on a different website. Backlinks are one of the most important ranking factors in search engine algorithms because they act as votes of confidence from other sites. The more high-quality backlinks a domain has, the more authority search engines assign to it.

Are the backlinks to mckinsey.com dofollow or nofollow?

Backlinks to mckinsey.com include both dofollow and nofollow links. Dofollow links pass link equity (ranking power) to the target site, while nofollow links include a rel="nofollow" attribute that tells search engines not to pass authority. Both types contribute to a natural backlink profile, but dofollow links carry more SEO weight. You can filter by link type using the rel filter above the table.

How often is backlink data updated?

Backlink data is updated monthly when our web crawler completes a new cycle. Our pipeline processes billions of web pages to discover new backlinks, track lost links, and update domain authority scores. The freshness of data depends on when our crawler last visited the referring pages.