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ets.org

Backlink analytics and domain authority

Anchors
All Dofollow Nofollow UGC DR ▾ Ref. domains ▾ Ref. pages ▾ Links to target ▾
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50 anchors All New Lost
Anchor text Ref. domains ▾ Top DR Ref. pages Links to target Dofollow links
TOEFL 403 0 1399 1378 98.5%
GRE 155 0 558 547 98%
ETS 141 0 455 428 94.1%
www.ets.org 75 0 181 173 95.6%
Educational Testing Service 75 0 563 556 98.8%
TOEFL iBT 56 0 121 121 100%
www.ets.org/toefl 52 0 84 82 97.6%
51 0 184 183 99.5%
Test of English as a Foreign Language (TOEFL) 49 0 64 63 98.4%
here 40 0 61 60 98.4%
Test of English as a Foreign Language 38 0 48 48 100%
ETS website 31 0 49 45 91.8%
TOEIC 26 0 118 118 100%
Educational Testing Service (ETS) 21 0 50 48 96%
https://www.ets.org/toefl 20 0 22 21 95.5%
ets.org 19 0 24 22 91.7%
Graduate Record Examination (GRE) 18 0 20 20 100%
www.ets.org/gre 18 0 23 23 100%
Graduate Record Examination 17 0 22 22 100%
GRE General Test 15 0 46 45 97.8%
https://www.ets.org/ 14 0 18 17 94.4%
ETS.org 14 0 46 43 93.5%
http://www.ets.org/toefl 14 0 19 18 94.7%
https://www.ets.org/toefl.html 14 0 14 11 78.6%
Graduate Record Exam (GRE) 14 0 15 15 100%
Praxis 13 0 13 12 92.3%
TOEFL website 13 0 18 18 100%
http://www.ets.org 12 0 12 10 83.3%
ETS TOEFL 12 0 39 38 97.4%
TOEFL (Test of English as a Foreign Language) 11 0 26 26 100%
www.toefl.org 10 0 10 10 100%
GRE website 10 0 11 11 100%
ParaPro Assessment 10 0 188 188 100%
Educational Testing Services (ETS) 10 0 14 14 100%
Graduate Record Exam 10 0 10 8 80%
https://www.ets.org/gre 10 0 17 16 94.1%
Educational Testing Services 9 0 11 10 90.9%
ets.org/toefl 9 0 10 9 90%
https://www.ets.org/gre.html 9 0 10 7 70%
Praxis website 9 0 13 9 69.2%
PRAXIS 8 0 9 9 100%
https://www.ets.org/s/cv/toefl/at-home/ 8 0 11 9 81.8%
TOEFL iBT Special Home Edition 8 0 9 8 88.9%
http://www.ets.org/ 8 0 9 5 55.6%
TOEFL  7 0 19 19 100%
Skills for the Future 7 0 10 8 80%
https://www.ets.org 7 0 7 7 100%
GRE scores 7 0 12 12 100%
Praxis II 6 0 6 6 100%
TOEFL IBT 6 0 8 8 100%
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Frequently Asked Questions
What anchor texts are used to link to ets.org?
This page shows all anchor texts found in backlinks pointing to ets.org, sorted by the number of referring domains using each anchor. Anchor texts range from branded terms (like the domain name itself) to keyword-rich phrases that describe the linked content. The distribution of anchor texts reveals how other websites perceive and describe ets.org.
What is anchor text?
Anchor text is the visible, clickable text in a hyperlink. Search engines use anchor text as a signal to understand what the linked page is about. For example, if many sites link to a page using the anchor text "best running shoes," search engines infer that the page is relevant to that topic. Anchor text appears in several forms: exact-match (contains target keywords), branded (uses the company or domain name), generic (like "click here"), and naked URLs.
Why is anchor text analysis important for SEO?
Anchor text analysis helps identify potential SEO risks and opportunities. A natural backlink profile has diverse anchor texts including branded terms, generic phrases, and topic-relevant keywords. Over-optimization, where too many backlinks use the same exact-match keyword anchor, can trigger search engine penalties. Conversely, understanding which anchors drive the most authority (measured by referring domain count and DR) helps prioritize link building efforts.
How many unique anchor texts does ets.org have?
The anchor text report for ets.org displays all distinct anchor texts grouped by their hash. Each row shows how many unique referring domains use that anchor, the total number of links, and the dofollow percentage. A high number of unique anchors generally indicates a healthy, natural backlink profile with diverse link sources.