Anchors
| Anchor text | Ref. domains ▾ | Top DR | Ref. pages | Links to target | Dofollow links |
|---|---|---|---|---|---|
| 2272 | — | 0 | 61482 | 54530 88.7% | |
| Better Business Bureau | 1033 | — | 0 | 13227 | 10041 75.9% |
| BBB | 569 | — | 0 | 11305 | 9552 84.5% |
| Better Business Bureau Accredited Business | 254 | — | 0 | 6045 | 5972 98.8% |
| BBB Accredited Business | 197 | — | 0 | 7746 | 6693 86.4% |
| Better Business Bureau (BBB) | 136 | — | 0 | 428 | 408 95.3% |
| BBB Logo | 111 | — | 0 | 5131 | 4721 92% |
| bbb | 84 | — | 0 | 1963 | 1743 88.8% |
| BBB logo | 82 | — | 0 | 2837 | 2243 79.1% |
| BBB Accredited | 59 | — | 0 | 1199 | 1120 93.4% |
| www.bbb.org | 59 | — | 0 | 94 | 80 85.1% |
| bbb.png | 50 | — | 0 | 617 | 380 61.6% |
| bbb.org | 45 | — | 0 | 103 | 96 93.2% |
| BBB A+ Rating | 42 | — | 0 | 1263 | 1260 99.8% |
| Visit Website | 39 | — | 0 | 46 | 46 100% |
| Better Business Bureau Logo | 37 | — | 0 | 2416 | 2174 90% |
| Picture | 36 | — | 0 | 243 | 243 100% |
| BBB Accredited Business logo | 34 | — | 0 | 459 | 454 98.9% |
| BBB Rating | 34 | — | 0 | 1975 | 1947 98.6% |
| BBB.org | 32 | — | 0 | 73 | 69 94.5% |
| logo | 31 | — | 0 | 211 | 211 100% |
| bbb logo | 30 | — | 0 | 754 | 705 93.5% |
| Hot Tubs, Spas, Portable Spas, Swim Spas for Sale www.bbb.org | 28 | — | 0 | 28 | 28 100% |
| here | 28 | — | 0 | 178 | 175 98.3% |
| Better Business Bureau logo | 27 | — | 0 | 1605 | 1574 98.1% |
| Click to verify BBB accreditation and to see a BBB report. | 26 | — | 0 | 1799 | 1799 100% |
| A+ BBB rating | 26 | — | 0 | 132 | 128 97% |
| BBB A+ | 24 | — | 0 | 5693 | 5667 99.5% |
| Accredited Business | 23 | — | 0 | 4086 | 4086 100% |
| A+ rating | 22 | — | 0 | 53 | 52 98.1% |
| A+ rating from the Better Business Bureau | 21 | — | 0 | 38 | 37 97.4% |
| BBB Scam Tracker | 20 | — | 0 | 23 | 20 87% |
| BBB Profile | 20 | — | 0 | 533 | 533 100% |
| https://www.bbb.org | 17 | — | 0 | 23 | 14 60.9% |
| bbb.png<img src="/wp-content/plugins/client-plugins/client-cred-builders/static/bbb.png" alt="bbb.png"/> | 16 | — | 0 | 55 | 0 0% |
| https://www.bbb.org/ | 16 | — | 0 | 18 | 17 94.4% |
| Better Business Bureau Accredited | 16 | — | 0 | 229 | 229 100% |
| A+ rating with the BBB | 16 | — | 0 | 18 | 16 88.9% |
| Better Business Bureau website | 15 | — | 0 | 20 | 20 100% |
| The Better Business Bureau | 15 | — | 0 | 16 | 16 100% |
| A+ rating with the Better Business Bureau | 15 | — | 0 | 28 | 27 96.4% |
| BBB accredited | 14 | — | 0 | 54 | 54 100% |
| bbb-logo | 14 | — | 0 | 270 | 208 77% |
| better business bureau | 13 | — | 0 | 387 | 387 100% |
| BBB.png | 13 | — | 0 | 45 | 45 100% |
| BBB Reviews | 13 | — | 0 | 173 | 173 100% |
| BBB Business Review | 13 | — | 0 | 701 | 639 91.2% |
| BBB accredited business | 13 | — | 0 | 87 | 87 100% |
| BBB website | 13 | — | 0 | 14 | 13 92.9% |
| BBB Seal | 13 | — | 0 | 665 | 414 62.3% |
Frequently Asked Questions
What anchor texts are used to link to bbb.org?
This page shows all anchor texts found in backlinks pointing to bbb.org, sorted by the number of referring domains using each anchor. Anchor texts range from branded terms (like the domain name itself) to keyword-rich phrases that describe the linked content. The distribution of anchor texts reveals how other websites perceive and describe bbb.org.
What is anchor text?
Anchor text is the visible, clickable text in a hyperlink. Search engines use anchor text as a signal to understand what the linked page is about. For example, if many sites link to a page using the anchor text "best running shoes," search engines infer that the page is relevant to that topic. Anchor text appears in several forms: exact-match (contains target keywords), branded (uses the company or domain name), generic (like "click here"), and naked URLs.
Why is anchor text analysis important for SEO?
Anchor text analysis helps identify potential SEO risks and opportunities. A natural backlink profile has diverse anchor texts including branded terms, generic phrases, and topic-relevant keywords. Over-optimization, where too many backlinks use the same exact-match keyword anchor, can trigger search engine penalties. Conversely, understanding which anchors drive the most authority (measured by referring domain count and DR) helps prioritize link building efforts.
How many unique anchor texts does bbb.org have?
The anchor text report for bbb.org displays all distinct anchor texts grouped by their hash. Each row shows how many unique referring domains use that anchor, the total number of links, and the dofollow percentage. A high number of unique anchors generally indicates a healthy, natural backlink profile with diverse link sources.